yadayada Posted July 7, 2014 Share Posted July 7, 2014 I didnt see this book in the book section. If you read the Munger speech on bias, he basicly based it on this book. He liked it that much that he actually gave Cialdini a share of berkshire after reading it. It breaks down all the ways we can be biased and how powerfull they can be. Sometimes he rambles on too much or repeats things, or gives examples that don't really add much, but overall a good read. http://www.amazon.com/Influence-Psychology-Persuasion-Revised-Edition/dp/006124189X/ref=sr_1_1?ie=UTF8&qid=1404758647&sr=8-1&keywords=influence You probably are familiar with a few of those already if you have been investing for a while. But there is also some new stuff that I didnt know about. I find the incongruency bias the most dangerous myself. Link to comment Share on other sites More sharing options...
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