Great response.
This is what makes the brokers such a great business - extraordinarily high ROC, increasingly the only channel to customers, etc.
Which does make me wonder how this continues to be such a market anomaly and what will hurt it in the long run. I can't think of many broker models that haven't ultimately been reduced to market returns over the past 10-20 years with the recent real estate broker changes tipping over this summer.
As Munger said (paraphrasing here) if you have the resources, buying insurance is a dumb financial decision. And that's true if you think that even with combined ratios of 90-100 the actual insurance payouts are in the 70-80's. So why is there not more pressure on the fairly high commission expenses for underwriters? As you point out, taking a phone call, doing some paperwork and cashing a $1000 or $10000 check for it feels like something that should be squeezed hard. Again, as you mention, capital will jump in to grab the quick dollars by underpricing risk so why wouldn't they push as hard to price risk properly and squeeze the "easier money" out of the model.
Is it just that insurance is seen as so complicated that buyers are willing to way overpay because they don't understand the true cost? Surely as pricing softens the commission will get squeezed - especially as brokers chase growth and steal business?
@longterminvestor - I guess what I'm asking is...given the trends from every other broker industry over time, what kills the golden goose here? Is there something that makes insurance immune to those pressures?