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Net promoter score


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Net promoter score is just another measure of customer satisfaction that is being promoted by Bain Company as the "Ultimate Question" (Will your clients recommend you enthusiastically?). http://www.amazon.com/The-Ultimate-Question-Driving-Profits/dp/1591397839

 

They just put a list that according to them: "Our latest study of 140 US consumer products and consumer services companies measured relative growth and profitability along with brand equity, Net Promoter scores and other gauges of customer satisfaction."

 

Any one that triggers value investors' spider-sense? MetroPCS has been killed lately but I do not know much about the business. Kohl's has an interesting model and owns several of their stores. Some seem weird for this foreigner while others are private.

 

http://www.bain.com/publications/articles/what-it-takes-to-win-with-customer-experience.aspx

 

American Express

Apple

AT&T

Chick-fil-A

Costco

JetBlue

Kohl’s

LG Electronics

USA MetroPCS

New York Life

Nordstrom

TD Bank

Trader Joe’s

USAA

Verizon

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