Phoenix Energy?

[Saluki]

I see a LOT of YouTube ads lately for Phoenix Energy, which is apparenty an E&P company in the Williston basin that is not publicly traded, and is trying to sell bonds to investors. It's limited to accredited investors, but how does Youtube (as opposed to Facebook) have any idea of my net worth? It seems like they are just casting as wide a net as possible to get people to lend them cash, err I mean invest with them. 

 

https://financefeeds.com/are-phoenix-energy-bonds-right-for-your-portfolio/?ekit-blog-posts-paged=2

 

Is this a clever marketing idea that no one has tried, or is the oil price decline predicted to stay low for longer than people are letting on such that the operators can't get people to lend them money and are turning to YouTube as a sales funnel? If this method is cheaper than using an underwriter, then why don't other people do it too?  Feels weird, and their website says you can invest your IRA with them, which sounds like a red flag. 

 

 

[WFF]

10 hours ago, Saluki said:

I see a LOT of YouTube ads lately for Phoenix Energy, which is apparenty an E&P company in the Williston basin that is not publicly traded, and is trying to sell bonds to investors. It's limited to accredited investors, but how does Youtube (as opposed to Facebook) have any idea of my net worth? It seems like they are just casting as wide a net as possible to get people to lend them cash, err I mean invest with them. 

 

https://financefeeds.com/are-phoenix-energy-bonds-right-for-your-portfolio/?ekit-blog-posts-paged=2

 

Is this a clever marketing idea that no one has tried, or is the oil price decline predicted to stay low for longer than people are letting on such that the operators can't get people to lend them money and are turning to YouTube as a sales funnel? If this method is cheaper than using an underwriter, then why don't other people do it too?  Feels weird, and their website says you can invest your IRA with them, which sounds like a red flag. 

 

 

You will be surprise how much Google knows about you.  Back in my advertising days, there are cookies and now I think it is using signals. 
 

It’s a probability game at first (usually they will also do a sample true data by going out to get people to give them info and use it to extrapolate). but with massive data it can be extremely accurate.
 

For example, if you access private banking from a Google link,  or if you have  an investment account for a long time, and your behavior is consistent with those of HNW.   
 

All in all, it’s quite scary to think about it. If you are worried, delete your history, don’t do anything logged in, and turn off as much tracking that is supposed to help makes things more relevant, it will make it harder but not impossible.