I hate to disagree with some members of this board because i have the utmost respect for their opinions, but the "split shares and I'm gone" concept seems to be a bit of an elitist position. Not everyone is a fund manager or can afford to own thousands of shares.
There would seem to be very little downside in splitting shares from what I can see. From past experience it seems a given that when a stock splits, liquidity on the market improves, the shares become more available to the smaller investor and the price increases. There might also be some other spin off from having a wider base of shareholders. Now when I shop around for personal or company insurance I make it a point to consider FFH as an insurer. Why would any company who deals with the public want to keep a low profile?
When investors complain about FFH shares selling for a lower ratio to book than some competitors, might that not that have something to do with its low profile? The more shareholders there are, the more people who will do their research and recognize the integrity of this company and the farsighted investments they make. That in itself will tend to snowball and help keep prices in the range where they should be.
And if a stock split improves prices - what's wrong with that, isn't that why we invested in the first place? I often read where FFH shareholders say they don't really care about the short term pricing, but in my opinion, the higher the average price, the better because who knows when one might want to sell for any number of good reasons?
As a small investor, I know that I for one would own more of FFH if it was selling for a lower price.