Hey guys I am working on a project to better understand / invest in franchise-based businesses. Not franchise like a large moat (e.g. Coke) - franchise like 99% of Dunkin Donuts locations are owned by franchises. And not a book on selecting a franchise to open as a job - rather optimal focus points of PE firms and/or we value investors wrt public businesses.
I'm looking for any material you may have around - focus on case studies, academic analysis, and any longer form material. (Don't think any books exist on the subject). Perhaps someone has an old MBA case or two?
Thanks
-Grizzly