Bitter Brew: The Rise and Fall of Anheuser-Busch and America's Kings of Beer

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[amazonsearch]Bitter Brew: The Rise and Fall of Anheuser-Busch and America's Kings of Beer[/amazonsearch]

 

If you feel like you have read enough of investment books and need a fun autobiographical book this one is good.

 

The book goes from the 1900's century to the 2100 century describing Budweiser struggle with alcohol probation(turnaround from biggest brewer to zero beer and still surviving), mergers and expansion, family feuds, first born always first(instead of breast milk first born son always got some Budweiser beer as first drink in life but first born are not always best to lead), size matters :D (describes how efficiency and scale really works throughout time), And how marketing really in all manners of size and ingenuity help Budweiser become a giant brand in America.